It's a common question that we get. And honestly, it's a fair one.
So let's talk about it.
We don’t show pricing because no two projects are the same, and flat pricing would be misleading more often than helpful.
Theming is not a product you pull off a shelf. It’s a custom process. Every space, brand, audience, and goal is different, even when two projects might look similar on the surface.
Pricing depends on things like:
If we posted a single number or even a pricing range, it would either:
Neither of those helps you make good decisions.
Because “starting at” often turns into “why is this so much more than what I saw online?”
We don’t want to bait anyone with a number that applies to only a very small percentage of projects. That creates frustration on both sides, and that’s not how we like to work.
Clarity.
Once we understand your goals, space, and constraints, we can provide a number that has real meaning. One that reflects:
That conversation usually saves time, money, and a lot of back-and-forth later.
Here’s the part we really want people to understand:
We believe great theming can happen at any budget level.
But because our pricing isn’t fixed, budget becomes the most important starting point.
And here’s the truth: even if you think you don’t know your budget, you probably do.
You might not have an exact number, but you almost always have a range or a limit. If we were to propose a design package valued at $100K and your reaction is, “That’s way too high,” then your budget was never anywhere near $100K.
Without that context, we may have spent time designing and pricing a solution that was never going to meet your needs. That doesn’t help you, and it doesn’t help us.
Not every project needs to be fully custom from the ground up. Sometimes the right solution is one of our DIY shop products. Sometimes it’s an Express Mural. Other times, it’s a mix of custom elements designed specifically for your space.
When you reach out, we’re not trying to upsell you. We’re trying to understand:
From there, we get creative. Sometimes that means simplifying. Sometimes it means rethinking materials. Sometimes it means phasing a project over time. The goal is always the same: make the most of the budget you have.
If we gave you pricing without understanding your budget, we’d be guessing. And guessing leads to:
That’s exactly what we’re trying to avoid.
Instead of asking, “How much does this cost?” the better question becomes, “What’s possible within this budget?”
That’s where the real creativity happens.
We don’t hide pricing.
We leave it off because a number without context can stop a conversation before it ever starts.
If someone sees a price and assumes, “That’s not for me,” they may never reach out. They may never realize there are other ways to approach the project, other solutions that could fit their space, their goals, and their budget.
And that matters, because great theming isn’t about hitting a price point. It’s about finding the right solution.
By starting with a conversation instead of a number, we give ideas room to breathe. We give creativity a chance. And we give ourselves the opportunity to explore how to bring your vision to life in a way that actually works for you.
That’s why you won’t see pricing on our website.
Not because we don’t have options, but because we do.
If you’re curious what’s possible, let’s talk.
This article was co-written with human creatives and AI tools. Photo/video credits: Wacky World Studios.