Wacky University
Wacky U is your go-to blog destination for educational resources on all things theming-related. From design tips to principles of inclusivity and more, you'll find it here.
Design principles
Why Immersive Environments Matter
Part 9 of the series: What Themed Entertainment Can Teach Us About Designing Memorable Spaces, featuring an interview with Jamie DeRuyter from Ringling College of Art & Design.
Using Technology to Enhance the Experience
Part 8 of the series: What Themed Entertainment Can Teach Us About Designing Memorable Spaces, featuring an interview with Jamie DeRuyter from Ringling College of Art & Design.
The Rise of the Experience Economy
Part 7 of the series: What Themed Entertainment Can Teach Us About Designing Memorable Spaces, featuring an interview with Jamie DeRuyter from Ringling College of Art & Design.
How Environment Shapes Perception
Part 6 of the series: What Themed Entertainment Can Teach Us About Designing Memorable Spaces, featuring an interview with Jamie DeRuyter from Ringling College of Art & Design.
Designing Spaces for Shared Experiences
Part 5 of the series: What Themed Entertainment Can Teach Us About Designing Memorable Spaces, featuring an interview with Jamie DeRuyter from Ringling College of Art & Design.
How Design Influences Behavior
Part 4 of the series: What Themed Entertainment Can Teach Us About Designing Memorable Spaces, featuring an interview with Jamie DeRuyter from Ringling College of Art & Design.
Designing For Emotion
Part 3 of the series: What Themed Entertainment Can Teach Us About Designing Memorable Spaces, featuring an interview with Jamie DeRuyter from Ringling College of Art & Design.
The Secret to Immersion: Designing for All the Senses
Part 2 of the series: What Themed Entertainment Can Teach Us About Designing Memorable Spaces, featuring an interview with Jamie DeRuyter from Ringling College of Art & Design.
Designing Experiences, Not Just Spaces
Part 1 of the series: What Themed Entertainment Can Teach Us About Designing Memorable Spaces, featuring an interview with Jamie DeRuyter from Ringling College of Art & Design.
Beyond Interior Design: Creating Meaningful Environments for Children
Explore how interior design and immersive theming shape children’s spaces, and how experience-driven environments support engagement, learning, and play.
Storytelling: Crafting a Narrative for Your Space
Discover how storytelling transforms themed spaces into immersive experiences that engage, guide, and inspire visitors of all ages.
Psychology in Themed Design
Explore how psychology and themed design work together to create immersive spaces that engage, comfort, and inspire lasting positive habits.

